They have a good amount of coverage on various sporting events, which is pleasing to see, as with some new operators, they sometimes don’t cover as much depth on this front.

GambleAware provides free, confidential support and advice.
GAMSTOP allows users to self-exclude from all licensed sites.
Reality checks and deposit limits are standard safer gambling tools.
The Young People's Gambling Harm Prevention Programme runs in schools.

They’ve got some great existing customer offers to explore as well, with their Horse Racing Club promotion giving their customers the chance to earn weekly free bets through a straightforward qualifying criteria.

Site	Live Streaming Sports	Cash Out	Bet Builder	Live Match Stats
bet365	Football, Tennis, Basketball	Full & Partial	Yes	Comprehensive
Betfred	Horse Racing, Greyhounds	Full Only	Yes	Basic
BetVictor	Football, Tennis	Full & Partial	No	Comprehensive
10bet	Football	Full Only	Yes	Basic

The easyBet sign up offer is a strong one for new customers to hopefully take advantage of, and with £20 of free bets on offer, they’re in line with other new operators within the betting industry.

A Flexible Online Sports Betting Site

They have good promotions for existing customers, including a free to play game called Footie 4 Play, where you can win prizes if you correctly predict the scores from four selected football matches. This, combined bet sports betting promos new users with the new customer offer that gives you £40 in football free bets, sees us rate the betting site highly. The site is easy to use, the app runs smoothly, and you can work your way around talkSPORT BET with ease. You can also receive enhanced odds on certain events, whilst their normal odds for sports in general is typically in line with their competitors. Generous and easy to follow welcome offer Existing customer offers include prediction games & Best Odds Guaranteed easyBet certainly catches the eye for all the right reasons, as they’re a top betting exchange who are well known for covering an impressive amount of depth on their respective sites. EasyBet Horse Racing Club offers weekly free bets Betano has only recently arrived in the UK market, but it’s already turning heads for a few good reasons. One area where Betano excels is the new customer betting offer, with £30 in free bets putting them ahead of a good number of their rivals.

Best UK betting sites – Our verdict

Qualifying takes place on Saturday, setting the stage for Sunday’s main event. Basketball: The 2026 NBA Finals begin on Wednesday, June 3, featuring a best-of-seven series between the New York Knicks and the San Antonio Spurs. This matchup marks a rematch of the 1999 Finals, pitting Jalen Brunson and the Knicks against a Spurs squad led by Victor Wembanyama. Sign up with our recommended new betting sites to freshen up your betting experience. All the new betting sites below have been ranked and reviewed by our team of betting experts, who spend hours using each bookmaker themselves to make sure they can give you an honest review.

Live Streaming at UK Betting Sites

Midnite was first launched in 2018, and entered the betting market in 2020. Despite being a newer betting site, it has quickly made an impression with a top modern design and a range of promotions for both new and existing customers. They also launched their casino betting in 2022. Their new customer offer is very good at the moment, with you receiving £30 in free bets. They have several attractive existing customer betting offers too. Beyond the offers, the site feels modern in its design, and the mobile app in particular makes placing and cashing out bets quick and easy. Betano also brings some variety to the table.

Online Casinos

Check out the best cricket betting sites ahead of the action. Tennis: The first week of the 2026 French Open has been defined by some huge upsets, headlined by Marta Kostyuk eliminating four-time champion Iga Swiątek and exciting prospect Joao Fonseca stunning Novak Djokovic. Defending women’s champion Coco Gauff and world number one Jannik Sinner also saw their campaigns cut surprisingly short, blowing both the men’s and women’s draws completely open. A few quarter-final matches still need to be played, but we already know one semi-final tie in the men’s singles and the women’s singles. Get involved, using the best tennis betting sites.

8. TalkSport Bet - Best Site For Niche Sports

Golf: All eyes will be on the Memorial Tournament, which gets underway this Thursday at Muirfield in Ohio. This PGA Tour event typically produces one of the most competitive fields of the season. Find the best golf betting sites to place your bets. Formula 1: F1 heads to Monaco this weekend, with Kimi Antonelli coming off a dominant run of victories early in the 2026 season. All eyes will be on whether he can master the iconic circuit, with the Ferraris expected to excel on a track where the Mercs’ straight-line speed is less important. Alongside the usual big football and tennis markets, it covers less mainstream events too, which is handy if you like mixing things up. It’s a fresh alternative to the big, established betting sites and worth considering if you want something new without ever having to stray away from the safety and assurances you get from regulated UK betting sites. New to the UK betting scene, and set to make a big impression Partnering with BVGroup, so customers benefit from bet builders & odds boosts Hollywood Bets are showing they can compete with the big boys in the betting industry.

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You can also receive a 10% boost on your winnings bet betting odds comparison sites with their Tote+ promotion. Tote is well-known for UK betting on horse racing, but they have significantly expanded over the past year to include a comprehensive fixed-odds sports betting section. While still maintaining its popularity and quality in racing, Tote have become one of the best new betting sites in terms of offering markets on hundreds of global sporting events daily, including football, golf, tennis, and rugby, often supported with daily price boosts and tailored “money-back” promotions. Tote Guarantee promotion is one of the best around for horse racing, with the betting site always giving you the best Starting Price odds for racing in the UK and Ireland. One of the best UK betting sites to use for horse racing.

Betting features

Not as many payment options available as other UK betting sites. Brand new sportsbook launched, offering far more than just horse racing Benefit from the unique Tote dividend as an alternative to normal fixed odds betting If you want new betting sites, Hot Streak is a name to consider. They have a top website, which is very modern and has a wide variety of markets, an exciting range of casino games, and some great promotions for sports markets. One of the great things about their casino section is that they have slot games tailored to specific events or times of the year. One feature our betting experts loved involved football betting. They have a really nice mix of good odds and appealing promotions which are certain to please both new and existing customers, and this is essential for any good betting site in the UK.

Best Golf Betting Site: bet365

Hot Streak manages provides a “combo bet” boost that scales all the way up to 70%. If you build an acca using the Premier League, Championship, League One, League Two, or the Scottish Premiership, they will boost your winnings. The new customer offer from Hot Streak is also good, with you being able to receive up to £60 in free bets when you bet just £20 and this is one of the highest bonus on offer from any new betting sites. Early payout if your football bet takes a 2 goal lead If you’re looking for a new betting site in the UK, then Bet St George is definitely a name to consider. They have a top website, which is very modern and has a wide variety of markets, an exciting range of casino/live casino games, and some great promotions for sports markets. They offer live betting across a variety of sports, alongside a live casino, where you can play Live Blackjack, and Roulette with a classic dealer. It’s a must for any customer who wants to bet on horse racing.

Most top sites offer dedicated mobile apps for iOS and Android.
Features like cash out and bet builders are now standard.
Live streaming quality and availability vary by operator.
Instant deposits and fast withdrawals are key user demands.
Detailed statistics hubs aid informed betting decisions.

The live streaming quality for UK and Irish races is perfect.

Best Cricket Betting Site: Ladbrokes

What really makes Bet St George stand out is the layout and identity of the betting site. Bet St George focuses heavily on English sports and major national moments, aiming to be the primary betting home for local fans. Their promotions stand out from competitors by using a unique medieval theme, highlighted by campaigns like “Take On The Knight.” This distinct branding helps the site offer a memorable experience that separates it from standard bookmakers. The new customer offer from Bet St George is also good, where you can receive £20 in free bets when you register and place a £20 bet. Plenty of daily patriotic English focused specials Bet Builders available on all the biggest matches talkSPORT BET are a new UK betting site who have made a very good impression since establishing themselves. Whilst they offer Best Odds Guaranteed on UK, Irish and South African races. Best Odds Guaranteed on all UK & Irish racing from 8am on race day Early Payout if your team pulls clear on football, NFL & NBA BetWright also has a really good sports betting section, with you able to bet on all the popular sports, including football, horse racing and golf, as well as Esports.

Bookmaker	Man City Win	Draw	Man Utd Win	Over 2.5 Goals
Bet365	1.70	4.20	5.00	1.80
William Hill	1.68	4.10	5.25	1.78
Unibet	1.72	4.25	4.90	1.82
Betfred	1.69	4.15	5.10	1.79

They have a variety of promotions available as well, both for sports betting and casino betting. One way they really stand out is via their ‘Bangers’ section, which is a section dedicated to offers for new and existing customers.

How GG Ranks and Reviews UK Betting Sites

One Midnite promotion that we really enjoy is their free-to-play Daily Scratchcard, which allows you to win top prizes. All you have to do is scratch and match three prizes each day to win. If you play for six consecutive days, you’ll unlock the Mega Scratchcard, which gives you a chance to win bigger prizes. Prizes include free spins and free bet vouchers, as well as credits. Daily free-to-play scratch card offers free spins & prizes Easy to navigate around site and mobile betting app If you want a unique way to bet then Tote may be one betting site that’s right up your street.

12. SBK

On top of a recently launched sportsbook, you can also bet into pools, meaning your potential payout depends on the total amount staked and how many people backed the same outcome. It’s a dynamic, exciting way to bet, and it proves especially popular with racing fans. It is no shock to see Tote stand out as they are very strong when it comes to betting on horse racing. One thing we really love about Tote is their Tote Guarantee. This promotion allows you to always get the Starting Price (SP) or better on all racing taking place in the UK and Ireland. As well as their sports betting section, BetWright has hundreds of slots games available for you to play.